News and Media

OUR ONLINE WORLD - ARE YOUR KIDS CAUGHT IN THE NET?

November 23, 2011
For Immediate Release

Zoe and Molly Online comic books helping teach kids to stay safe online

WINNIPEG, MB - While the Internet offers many benefits, there remain risks for children - from inappropriate material to offenders trying to lure them online. To help parents and educators teach kids how to not get caught in the net, the Canadian Centre for Child Protection and Shaw Communications Inc. have distributed Zoe and Molly Online safety kits to schools free-of-charge across Western Canada.

"Children are on the Internet at an early age, and it's important that parents discuss the risks and ensure their children understand the importance of not sharing their personal information online," said Lianna McDonald, Executive Director of the Canadian Centre for Child Protection. "The Zoe and Molly Online initiative is designed to help parents and educators bridge this important conversation in a non-threatening way. It encourages children to trust their instincts and speak to a safe adult before they share information or if they encounter inappropriate material online."

Designed to help children 8 to 10 years of age learn about online safety, the Zoe and Molly Online initiative includes a website (zoeandmolly.ca), a new Grade 3 Caught in the Net comic book to teach children what to do if they come across inappropriate material online, as well as Grade 4 resources to teach children the importance of not sharing personal information online.

Thanks to support from Shaw Communications Inc., more than a quarter of a million copies of the Grade 3 and Grade 4 comics are being sent to 4,500 schools across Western Canada. To provide even more parents with access to these important safety resources, Shaw technicians will also be distributing the comics to customers during home installation visits.

"As technology plays an increasing role in our children's lives, the need for education around Internet safety becomes more vital," said Brad Shaw, CEO of Shaw Communications Inc. "Shaw is proud to help protect children online through our support of the Canadian Centre for Child Protection."

To complement the important safety messages addressed by the comics, the Zoe and Molly Online website includes additional safety information, activities and games which educators and parents can access with their children. For additional Internet safety information, visit the Canadian Centre's The Door that's not Locked Internet safety website (thedoorthatsnotlocked.ca).

-30-

If you are a member of the media and would like to arrange an interview with one of our spokespeople please contact our communications team:

Communications, Canadian Centre for Child Protection

Phone:
204-945-8074
204-801-2979 (Cell)

Email:
communications@protectchildren.ca